John La Grou points to a new website dedicated to Christvertising. One of those coffee snorting experiences, satire at its best.

iMonk points to an article in Slate Magazine on the shiny, happy world of Joel Osteen. It’s true that I don’t link this kind of writing very much; maybe I’m a little too much on the positive side myself. What would Paul say? Maybe Galatians 6:7.

Each of [Osteen’s] sermons kicks off with Osteen’s patented chant, with those 47,000 voices declaring, “This is my Bible. I am what it says I am. I have what it says I have. I do what it says I can do,” and building to an oddly colorful climax: “I am about to receive the incorruptible, indestructible, ever-living seed of God, and I will never be the same. Never, never, never. I will never be the same. In Jesus’ name. Amen.”

Prodigal Kiwis points to an interview with NT Wright:

DOOR: Why do we need the Bible?

WRIGHT: The Bible is here to equip God’s people to carry forward His purposes of new covenant and new creation. It is there to enable people to work for justice, to sustain their spirituality as they do so, to create and enhance relationships at every level, and to produce that new creation which will have something of the beauty of God himself. The Bible isn’t like an accurate description of how a car is made. It’s more like the mechanic who helps you fix it, the garage attendant who refuels it, and the guide who tells you how to get where you’re going. And where you’re going is to make God’s new creation happen in his world, not simply to find your own way unscathed through the old creation…”

2 Comments on Osteen, Marketing Jesus, and Scripture

  1. I wondered where that chat was from. I’ve heard (and shuddered) churches use it. My big problem is that it creates this illusion that the Bible was written personally for the individual and the individual is the only one who can really say what the Bible means. So great was the American hatred for state church that it even stripped the Bible of its rightful context – the Church.

  2. len says:

    The word stripped of context.. so, Jesus minus incarnation.. gnosticism has a political outcome.